Were a tire dealer and tire service center. In addition to tires for your passenger vehicle, we specialize in trailer tires, hitch installation, and trailer accessories. We have spent the last 56 years serving the tire and wheel needs of our customers. Come see us in person, or schedule an appointment online today from the comfort of your couch. We have America’s best tire prices at Sierra Tire & Trailer Center. Sierra Tire & Trailer Centers roots come from Sierra Muffler, which was founded by Jean and Penelope Johnson. Jerry and Irene Hall acquired the thriving business in 2000 and expanded the automotive services before adding trailer and hitch service. We now specialize in trailer repair, hitches and tire related services.